›› 2015, Vol. 10 ›› Issue (3): 116-122.doi:
WANG Shu-ling, LI Xuan
WANG Shu-ling, LI Xuan
摘要: Objective To discuss the current situation of pharmaceutical market and to predict its development trends in China. Methods
Multiple methods were adopted: Firstly, data were collected from internet and through document survey method. Secondly, SWOT
methods was used to analyze Chinese pharmaceutical market from four aspects, including advantages, disadvantages, opportunities
and threats. Finally comparative analysis methods were used in both R&D investment and market concentration. Results and
Conclusion Pharmaceutical market in China lacks of inter-disciplinary talents, and its supervision system is imperfect. Based on
the situation of pharmaceutical market, a prediction is made concerning its international status, consumption structure, enterprise
situation and its key development areas.